When PSFK challenged the world’s leading advertising and design agencies with a brief for their Future of Health Report, Night Agency enthusiastically stepped up to the plate. In an effort to shed light on healthcare issues currently faced in emerging countries, UNICEF identified a handful of key challenges, including: limited resources, technological constraints, and limited access to timely and relevant health and wellness information.

The final published report includes more than 40 innovative concepts, two of which came from our very own team: the RFIDLifeBand and the Solar Health Station.

RFIDLifeBand:

Addressing UNICEF’s difficulty in registering new births, the RFIDLifeBand not only has the ability to track birth registrations, but also has the potential to reduce missed doctor appointments by providing a reminder for expectant mothers when they are due for a check-up.

Solar Health Station:

The Solar Health Station is a solar powered kiosk placed in remote villages to address UNICEF’s ever-growing challenges in distance learning, limited reach to physicians, trouble with scheduling visits and the difficulty of identifying needs in different remote communities. This simple user interface will have two central functions: providing basic health and hygiene tutorials for village communities and registration/reminders for check-up appointments.

Read more from Night Agency’s ideas in the full Future of Health Report from PSFK.com.

Night Agency’s own Darren Paul was interviewed this week by AgencyRecord.com for its On the Record column – a new series of open format interviews.

Hot off of winning Advertising Age’s Northeast Regional Small Agency of the Year, Darren shares his thoughts with On the Record about the industry, as well as a few highlights of his favorite local places.

Read the entire article here.

Check out the action in the KedsWhitney Works on Canvas windows at Bloomingdale’s! Watch livestream video of artists Jee Young Choi, Erica Greenwald, and Natalia Yovane collaborating every day from July 8th – July 21st:

Mon -Fri: 10:30 am – 2 pm & 4:30 pm – 8 pm
Sat: 10:30 am – 2 pm & 4 pm – 7 pm
Sun: 11 am – 2 pm & 4 pm – 7 pm

Go straight to the livestream on The Original Sneaker.

The KedsWhitney Windows at the Whitney Museum of American Art.

Night Agency is beaming with pride over the KedsWhitney program we just helped launch.

Unfolding over the next few months, discover all of the KedsWhitney details by visiting TheOriginalSneaker.com/Whitney or Whitney.org. All summer long we’ll be giving away special offers through Foursquare; rocking out to bands including Bear Hands, Toro Y Moi and Tanlines; and checking out the Whitney Museum of American Art’s groundbreaking exhibit, Christian Marclay: Festival.

Next up, the launch of the KedsWhitney windows at Bloomingdale’s. Have a happy July 4th everyone!

The press keeps rolling in for the KedsWhitney Collection, which was first announced last week in The New York Times.

Check out what Fast Company had to say here. Adcritic’s post is seen to the left, however if you’re a subscriber, click here to read the full article.

For more information regarding the KedsWhitney partnership this summer and to see a full schedule of events, please visit TheOriginalSneaker.com/Whitney.

Artist Jenny Holzer and her Keds designed for the KedsWhitney Collection were featured in the Fashion & Style section of The New York Times yesterday. Printed on the sneakers is a line from her 1980s “Survival” series – “Protect Me From What I Want.” The sneakers are available in both black and white, and as a high-top and low-top version.

Holzer was the first artist selected to design a pair of Keds to benefit the Whitney Museum of American Art. The KedsWhitney Collection by Jenny Holzer is available exclusively at select Bloomingdale’s stores nationwide, as well as on bloomingdales.com and keds.com, beginning July 8th.

On what it was like transforming her art from canvas to clothing, Holzer said, “It is just as hard, if not harder, to make clothes, and you have to do it a lot faster.” She continues to say she is in favor of making work that is more accessible.

Read the entire article here.

Champion was highlighted yesterday in WWD.com’s Social Studies column for reaching 100,000 "Likes" on Facebook.

Way to go!

Read the entire article here.

Like Champion on Facebook!

Wall Street Journal reporter Christina Binkley spoke with Playtex Director of Design Roxana Avalos-Dessner about new trends in bra engineering for women with curves.

“There’s lift, support, and managing the distribution of weight,” says Ms. Avalos-Dessner of Playtex. “As we design a bra, we challenge the forces of gravity.”

Read the entire article here.

And visit www.PlaytexBraMakeover.com to apply or nominate a friend to win a trip to New York and receive a bra makeover with style expert Alison Deyette. Applications accepted through May 21!

First formed in 2007, the partnership between digital creative shops Night Agency and LiveAD has expanded to include the NightLive Network on Facebook. Bringing together the best creative minds on two continents, New York City’s Night Agency and Sao Paulo, Brazil’s LiveAD will continue working together to share ideas and inspiration across countries and cultures, making each agency’s work stronger than ever.

Previously working on campaigns for clients including MTV and Yahoo!, the two agencies will continue prospecting for new business together as an added value to their clients.

Check out the Nightlive Network on Facebook and Like us!

Emily Lirag started out as an intern at Night Agency, and is now a full-time staffer.

Donna Fenn, author of Upstarts! How Gen Y Entrepreneurs are Rocking the World of Business, included Night Agency’s Darren Paul in her recent piece on Bnet.com, Five Ways to Get the Most Out of Interns. With six interns becoming full time staffers at Night Agency, and being happy about it, Darren has tapped in to an enriched learning experience for interns.

Read Darren’s quotes and Donna’s tips here.

Get Magnetic and Champion Hoodie Remix, have been nominated for a Webby People’s Voice Award! Help us win both category’s by voting before April 29.

You can help us win in 4 easy steps:

1) Click on the links to go to the voting platform:
Click here to vote for Get Magnetic in the Beauty & Cosmetics category.
Click here to vote for Champion Hoodie Remix in the Fashion category.

2) Register to vote
Registering is used by the Webby Awards for tracking purposes only.

3) Take a fair look at all of the competitors. (Although not completely necessary to ensure us the win.)

4) Vote for Night Agency!

Don’t forget to vote for both category’s.

Thank you for your support!

In promotion of Radio City Music Hall’s 75th Anniversary Christmas Spectacular – tickets for which went on sale yesterday – we bombarded the venerated venue with 75 Santas Claus (sp?). Now that’s a lot of Claus!

Over 700 artists from around the world have participated in The New Nude art competition so far. Artists from Japan to Jakarta have submitted unique works of art in an effort to be crowned the winner. An event in NYC will he held to celebrate the victor, and the winning artwork will be erected on a downtown NYC billboard.

Visit ChristiNaked.com to see some of these amazing works of art.

It was a night of great wine, food, and music, not to mention a really great crowd and a beautiful summer night. At long last, vinevoyage.com is here – make sure to check out this immersive tour of wine country, guided by Fleming’s Prime Steakhouse and Wine Bar’s Director of Wine, Marian Jansen op De Haar.

A selection of great wines from Fleming’s 100.

The band played original jazz composed for the vinevoyage.com website.

Marian Jansen op De Haar

Food and wines were paired and presented together.

The band was on fire!

The Ramscale Penthouse had a sick terrace overlooking the Hudson and lower Manhattan.

As always, we kept it going till the sun went down.